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Case Code: ECON061
Case Length: 20 Pages 
Period: -   
Pub Date: 2017
Teaching Note: Available
Price:Rs.500
Organization :
Industry :-
Countries : India 
Themes: Demonetization  
/Black Money/Counterfeit Currency/Narendra Modi/Rs. 2,000/Reserve Bank of India/Cashless Society
Case Studies  
Business Strategy
Marketing
Finance
Human Resource Management
IT and Systems
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India’s Demonetization: A Short-Term Loss or a Long-Term Gain?

 
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EXCERPTS

DEMONETIZATION 2016 - THE ANNOUNCEMENT

 

In a bid to protect the country from corruption and black money, the Indian Government implemented a sudden ban on Rs. 500 and Rs. 1,000 currency notes by making them invalid from the midnight of November 08, 2016. Prime Minister Modi made a public announcement of demonetizing the Rs. 500 and Rs. 1,000 notes only a few hours before the midnight ban became effective as he said, “For years, this country has felt that corruption, black money and terrorism are festering sores, holding us back in the race towards development. To break the grip of corruption and black money, we have decided that the currency notes presently in use will no longer be legal tender from midnight tonight.”..

 
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THE CHAOS, CONFUSION, AND FEAR

The announcement of abruptly withdrawing Rs. 500 and Rs. 1,000 notes from public use created chaos, confusion, and fear among all Indian citizens as billions of currency notes suddenly became unusable. The RBI posted 25-point detailed frequently asked questions (FAQs) explaining the rationale behind the move while assuring the public that higher value cash was exactly equal to the amount in lower denominations for exchange at banks and post offices..
 

THE BRIGHT SIDE

On the one hand, Modi government and opposition parties were fighting in Parliament over the merits and demerits of the note ban; on the other, a suffering public was standing in long queues at banks, post offices, and ATMs for withdrawals and to get their notes exchanged. Economists from across the globe expressed their views on the short-term and long-term impact of this demonetization move..
 

THE FLIP SIDE OF DEMONETIZATION

The success or failure of demonetization depended on its impact on black money and corruption, and the amount which came back to the banks. While the Modi-led government and the opposition parties were debating the merits and demerits of the note ban, some economists believed that the process initiated by the government to eliminate a parallel economy was not exactly demonetization but just a replacement of currency...
 

WAVE OF DEMONETIZATION ACROSS THE GLOBE

Though demonetization had a number of side effects, India was not the only country which had taken this initiative to curb the spread of illegal activities in its economy. There were many other countries which had embraced this program in the past. Some of these countries achieved the desired results while others failed miserably..
 

RESULT OF INDIA’S DEMONETIZATION

Assuring the public that the cash crisis would be resolved, Modi said, “If you find anything wrong with my intentions or actions, hang me in public. I promise you I will give you the India which you desired. If someone faces problem, I also feel the pain. I understand their problem but this is only for 50 days.” On December 30, 2016, the deadline set by the PM expired and the result of demonetization was still vague, with mixed reactions coming in from across India..
 

SHIFTING TO A CASHLESS SOCIETY

Furthermore, as the campaign for demonetization progressed, the Government of India gradually transitioned its objective from being a measure to fight corruption to one to modernize India’s economy and stated that an important objective of the demonetization program was promoting cashless transactions. The government took initiatives to encourage people to go in for cashless transactions and introduced several schemes. For example, a 0.75% discount was offered on digital payments made for buying petrol and diesel while a price cut of 0.5% was offered on railway season tickets bought through the digital payment system. Similarly, 10% and 8% discounts were given on online purchase or payment of premium of new general and life insurance policies. Post-demonetization, many traders experienced increased digital payments as one of the garment shop owners in India’s capital, New Delhi, shared his experience,..
 

LOOSE ENDS OF DEMONETIZATION 2016

Almost everybody agreed that the decision to demonetize was bold and visionary with the intentions of the government being fair and straightforward; however, the imperfect implementation ruined its major objectives. Experts were of view that the problems caused by the demonetization policy were because of its flawed design and inept implementation. There was lack of a cost-benefit analysis and no alternate options had been considered before the program was rolled out. ..
 

UPCOMING CHALLENGES FACING INDIA

While the Government of India believed that the junked currency notes could be replaced in just 50 days – by the end of December 2016 – analysts believed that it could take until May 2017 to replace all the bills rendered worthless. In the coming months, the government had to convince the citizens of India to have patience and wait till the economy stabilized...
 

WAY FORWARD

While the country was facing challenges on all fronts, those with the bulk of unaccounted cash found ways to escape demonetization. One of the ways was purchasing gold in cash. It was found that gold sales increased in India soon after the demonetization announcement. Experts speculated that in order to block such channels, the government might restrict gold ownership in the coming years...
 

EXHIBITS

Exhibit I:Percentage Share of Denominations in Circulation by Value in FY 2015-16
Exhibit II: Sensex Values before and after Demonetization.
Exhibit III: Share of cash in volume of consumer transactions.